Branding | Logo Rebrands
For school purpose ONLY. Third year student project. Rebrands of some logos that I thought should be updated.
Country Style logo rebrand.
I wanted to create something that was more recognizable and more modern for their customers, while keeping some of their key elements the colour and the coffee cup. That being said I decided to play off their name and go with more of a country theme, I wanted to go for a simplistic feel and something eye catching.
Country Style- old logo
Country style - New logo
Rocky Mountain Chocolate Factory logo rebrand.
I wanted to create a rebrand logo for Rocky mountain that was more of modern look. Keeping the mountains as a key element also having a dark colour scheme to represent their chocolate. The first thing I notice when I look at their existing logo is the mountains and not really the name. For people who aren't familiar with the brand, seeing just the mountains wont really understands whats going on. That is why I made sure that the brand name was something that stood out a lot.
Rocky Mountain- Old logo
Rocky Mountain- new logo
Lavazza Coffee logo rebrand.
Lavazza coffee is one of the higher end coffee grounds that you can purchase at a lot of the grocery stores. Their existing logo doesn't scream out high end coffee its more of a stuble look. That being said I wanted to emphasise on the quality of the brand. The blue colour that they have doesn't scream coffee which is why i decided to use different shades of brown.
Lavazza- Old logo
Lavazza- New logo